100+ Year Old Brand | Event & Candle Supplies | eCommerce & Wholesale | Full Management Team
We present a brand that has been operating for well over 100 years in the Event & Floral Supplies industry. This valuable acquisition allows a buyer to acquire a historical brand that has weathered the ups and downs of markets and still continues to be a consistent performer.
This company is an excellent opportunity for any buyer interested in acquiring a brand with strong profit margins, thousands of wholesale accounts, and a growing online presence.
Their century of experience has given them a dedicated audience with over 2,000 B2B accounts that include wholesalers, retailers and online shops, an outstanding 80% Repeat Customer Rate, and the knowledge they need to build a capable and qualified team to manage their day-to-day operations.
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Business Broker Takeaways
Established reputation
Launched in 1915, the brand has spent the time since their launch building valuable connections with vendors and customers and making a name for themselves as a go-to source for just about anything that a flower shop or event planner might need.Their SKU roster has grown to over 10,000 SKUs and includes a diverse range of common and specialized floral supplies such as vases, artificial flowers, decor for weddings and parties, and more specialized products for funeral parlors.
Diverse Revenue Channels.
While the brand has thrived as a retailer, and still maintains a warehouse and a presence in the New York metro and Tri-State area that allows them to directly sell their branded products to regional shops, they have seen incredible results with their expansion to eCommerce. Between their D2C website and their Amazon storefront, Amazon has proven to be the most profitable, and has grown to be the largest segment of the business today. They have over 500 products available on the storefront, most of which are their own brand, and consistently generate a respectable number of 5-star revenues.
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